Alaska Airlines expands “Wine Flies Free” program

When Alaska Airlines started flying in and out of the Charles M. Schulz Sonoma County Airport in 2007, part of the deal with the local government and tourism officials was to promote purchase of wine by waiving the fee to check a case of wine on departure.

Map shows airports with Alaska's Wine Flies Free program.
Map shows airports with Alaska’s Wine Flies Free program.

Now, the airline is expanding the “Wine Flies Free” program to 29 West Coast airports serving wine regions. This is a great opportunity to stock up on wines that you might not find at your local stores.

There are a few catches: it only applies if your destination is within the USA, you must be a member of the airline’s frequent flyer program, and the wine has to be packed for travel – not in the boxes without cushioning. And, the TSA may open up wine bottles. If they do, they will re-seal them, according to the airline. The program includes Alaska Airlines flights operated by Alaska, Horizon and Skywest Airlines. Virgin America flights will be added to the program in May.

For full details, including packing instructions, visit the Alaska Airlines website.

Wine clubs connect consumers with boutique wines

Wine ClubsThere’s no shortage of wine clubs – if you love wines, you’re bound to be on several lists. When I received another ‘wine club’ offer recently, it was so tempting to pass it by, but as a wine lover (and all wine lovers know how tempting new offers sound), you’re keen to at least read the intro.

The offer sounded great: 15 bottles of wine for $69.99. If you’ve been sipping for awhile, you know that the quality of these wine clubs ranges from outstanding to awful. When signing up for a wine club, it’s important to know which category you’re in and how far from awful you are, especially if you’re in it for the long haul.

Wineries, especially smaller ones, depend on wine clubs because they are a great way to create customer loyalty and repeat business. And, you’ve almost certainly received ads for wine clubs based on an affinity group or a publication, not affiliated with just one winery. This helps explain why wine club shipments have been growing at more than 10% a year for the past several years, according to multiple surveys of the U.S. wine industry.

Wine Clubs

At a minimum, getting people to sign up for a club is a highly effective way for a winery to get contact information so that they can try to sell wine to you after visitors go home. Some clubs have minimum purchase requirements, others do not. Most include benefits such as waived tasting fees and discounts off of the full retail price of wines purchased directly.

Fewer than 5% of winery visitors join wine clubs, and most of them stay in the club less than two years, but sales to wine club members can represent half of a winery’s overall direct-to-consumer sales revenue. Those sales are especially valuable because no distributor gets a cut. If a winery is able to retain members over time, the value grows even more.

For Paradise Ridge winery, which lost its winery building and main tasting room in the recent Sonoma firestorm, loyalty from club members is one reason why Rene Byck and other members of his family that own Paradise Ridge remain optimistic about their future. Similarly, Jonathan Lachs of Cedarville Vineyard in El Dorado County, California, credits his winery’s loyal club members for his long-term success.

When choosing a non-winery club, you have to trust that the wines automatically shipped to you are going to be good – and a good value. Even if the ads are accurate, remember that widely distributed wines are discounted by most retailers. That means that the $170 savings promised by the wine club that offers 15 bottles for an introductory price of $69.95 might really only be saving you about $100 on that first delivery. (That is still substantial savings, especially if you like the wines.)

Recently I was given a sample shipment from newly launched Sommailier, a club that aims to deliver smaller production French wines to American consumers. The box included a bottle of 2015 Denis Lurton Margaux (a Bordeaux blend,) a 2014 Côte Chalonnaise Burgundy from Domaine Anny Derain, and a 2016 Chateau La Fleur des Pins Blanc, which is a Semillion/Sauvignon Blanc blend.

Each shipment costs about $90 plus shipping and will include three bottles. (See below for a discount offer to our readers.) This is within the ballpark of what the wines might cost at U.S. retailers if they were available here.

“There are so many wine clubs that pretend to know all the wines from around the world. I didn’t see any that had an authentic story,” says Laurent Yung, founder of Sommailer. Yung grew up in France but now calls San Diego his home.

His plan is to help small wineries in France sell their wines to people that it cannot otherwise reach.

“These are boutique wines made by people who only know how to make wine. They don’t do marketing,” he says.

It’s a similar model as the California Wine Club, which started in 1990 and distributes California, Oregon and Washington state wines from wineries that otherwise have limited distribution. Two bottles every month are about $40 plus shipping.

To find out more about Sommailier, visit and use discount code WELCOME20 to save $20 off the first club shipment although remember that the offer may change depending on when you visit the site and use the discount code.

Apothic Inferno: Whiskey barrel aging adds heat to a big, bold value red wine

While there’s a lot to like about elegant, traditional wines, California winemakers are breaking with the past by creating a growing number of innovative blends. Recently, I had a chance to sample one such mass-market wine that was so good, one of my guests immediately texted a friend and told her to buy a case of it. At less than $15 a bottle, Apothic Inferno
is a wine to look for – especially now, since it’s limited release and supply is already dwindling since its launch earlier in the Fall.

Apothic Inferno is a great value big red wine, aged in whiskey barrels.
Apothic Inferno is a great value big red wine, aged in whiskey barrels.

Tasted blind, this wine stands out because of its unusual nose. My tasters could not identify it at first. “Baking spice, cinnamon?” No, that wasn’t quite right. “Chocolate and leather?” Maybe. “Could it be bourbon?” asked one taster, hesitating.

Indeed, that was close. Apothic Inferno is a blend of zinfandel, merlot, syrah and petite syrah – aged in whiskey barrels. It brings new meaning to the notion of a “big, bold California red.” This would be an excellent party wine, or perhaps paired with a heavy meat dinner. I also would caution against pouring it side by side other wines: it would overpower just about any wine other than perhaps an inky petite sirah.

And if you are a wine lover who also likes the sensation of a dram of whiskey in your glass, you really luck out with this wine. The winery describes it as a “wine with a whiskey soul.”

This is the latest in the series of Apothic wines, one of the Gallo brands. Winemaker Debbie Juergenson makes unique blends each year. Its standard Apothic Red, a blend of zinfandel, merlot, syrah and cabernet sauvignon has long been one of the good value wines that I point friends to. Apothic Inferno is another worth buying while you can.

Some Apothic wines are available at Amazon Wine. You can also find it at many local stores via

Who says Bordeaux has to be expensive?

Planet_Bordeaux_082516.jpgThe winemakers of Bordeaux, France, want Americans to know that not all of their wines could be a down-payment on a car. Sure, you can spend $1,200 on a bottle of 1981 Chateau Lafite, but what about a wine to drink right now? You say your budget is under $20? No problem. Really.

I just attended a media tasting featuring 12 Bordeaux wines ranging in price from $10 to $25. Every one of these wines was good, and a couple of them were terrific. No offense to the winemakers of the New World, but it’s hard to steer anyone towards a merlot from California, Australia, or South America when wines like this are available and in the same price range. What’s impressive is that these are the normal prices for these wines. We are not talking about bargain bin remainder stock.

Although you will not find “Haut Medoc,” the best-of-the-best Bordeaux in this price range, a couple of these wines would be right at home on any dinner table (but maybe not a White House dinner.) Besides, not everyone likes the complexity of the Cabernet-rich high-end Bordeaux.

Of the wines sampled, here are a couple that I recommend:

  • White: Chateau Lamothe de Haux 2014 Bordeaux Blanc: This $10 wine is a blend of semillon, sauvignon blanc and muscadelle, giving it a sturdier texture and complexity of flavors unexpected in a “value wine.” Slightly off-dry, flavor notes of lemon zest and sweet citrus and aroma of honeysuckle.
  • Rose: Chateau de Lardiley 2015 Bordeaux Rose: The light hue stems from this wine’s limited time — just two hours — on the red grape skins before fermentation. It is a rare rose of cabernet sauvignon, which explains the robust, dry flavor, with notes of tobacco and dark red fruit. Surprising in many ways, including the $15 price tag.
  • Red: Three of the four wines sampled were very good. Choosing just one of them to recommend is not easy. My pick is Chateau Lafont-Fourcat 2014, Bordeaux Rouge. This is a rich, round wine with density and a long finish. Ripe plum, tobacco and berries, soft tannin, medium acidity. This 75% merlot/20% cabernet sauvignon/5% malbec blend sells for $15.




Northern California winemakers begin recovery from fires #LakeCountyRising

While nearly all of the Lake County wineries in the fire-affected area have been able to resume operations or should be able to process fruit in this vintage, thanks to the enormous efforts of firefighters. Now, the hard work of restoring damaged lives is underway. 

Peter Molnar from Poseidon Vineyard & Obsidian Ridge Winery talking about the #ValleyFire and the 2015 harvest: “We feel very grateful for this vintage. It will be one we will not forget for a long time.”

Posted by Lake County Rising on Saturday, September 19, 2015

The Lake County Winegrape Commission, Lake County Winery Association, and Lake County Wine Alliance are leading a fundraising campaign, using the social media hash tag #LakeCountyRising.

From their news release:

Individuals and businesses who would like to support this effort can do so by visiting the Lake County Rising page on Facebook and making a donation online. Checks can be sent to:

Lake County Wine Alliance

P.O. Box 530

Kelseyville, CA 95451

Make checks payable to Lake County Wine Alliance, memo “Lake County Fire Relief Fund.”

Other donation options include this Crowdrise fundraiser for the regional American Red Cross Disaster Assistance program. Trione Winery is matching donations up to $10,000.


Congratulations to 19 new Masters of Wine

Master of Wine ExamAs the wine industry has become truly global, the need for experts to guide consumers has grown, too. There are many certification and college degree programs, many of which are very good. One program, the Masters of Wine is unquestionably demanding — much like an advanced college degree, right up to a dissertation-like research paper. Now, 19 new wine professionals have achieved the “MW” certification, bringing the total number of Masters of Wine to 340 worldwide.

Only one of the 19 is from the United States: New Yorker Mollie Battenhouse, who earned fame as head sommelier at Tribeca Grill and has become one of the best known wine educators in the region. In addition to frequent teaching, judging and guest sommelier engagements, Battenhouse is a sales executive for VOS Selections, a wine importer. Her dissertation topic for the MW was “Attitudes of the NYC Wine Trade Towards Finger Lakes Cabernet Franc.”

The others are from around the world, including two from Canada, one from Japan, one from Singapore, and three from Germany. MWs now hail from 24 countries.

“The general standard of the research papers was considerably higher than equivalent papers submitted in previous years,” said John Hoskins MW, Chief Examiner of the Institute of the Masters of Wine, in a news release. “We now have a strong pool of MWs with the experience to give students the guidance they need to tackle this last part of the exam, which for many had in the past proved to be the most frustrating.”